Waste Disposal Hammersmith Privacy Policy

This Privacy Policy explains how Waste Disposal Hammersmith collects, uses, stores and protects personal data belonging to our customers and prospective customers located in our service area. It also explains your rights under the UK General Data Protection Regulation and the Data Protection Act 2018. This Privacy Policy applies to all Waste Disposal Hammersmith customers in our area who use, or enquire about, our waste disposal and related services.

Who We Are and Scope of This Policy

Waste Disposal Hammersmith is a waste collection and disposal service provider operating in the Hammersmith area. For the purposes of data protection law, Waste Disposal Hammersmith acts as the data controller in relation to the personal data described in this Privacy Policy. This means we determine the purposes and means of processing your personal data.

This Privacy Policy applies whenever you contact us, request a quote, make a booking, enter into a contract with us, or otherwise interact with our services in the Hammersmith service area.

Personal Data We Collect

We may collect and process the following categories of personal data about you:

Identification and contact details: This includes your name, address, email address, telephone number and any other similar contact details you provide when you communicate with us or place an order.

Service and contract information: This includes details about the services you request or purchase, such as property type, service frequency, access instructions, waste type, and any notes required to deliver our services safely and effectively.

Billing and payment details: This includes information necessary to process payments for our services, such as partial payment card details processed through secure payment processors, bank details when required, payment history and invoice records.

Communication records: This includes emails, phone call notes, text messages and other communications you send to us, along with our responses, for customer service, complaint handling and contract management purposes.

Technical and usage data: When you visit our website or digital platforms, we may collect technical information such as IP address, browser type, device identifiers, and basic usage data to help us maintain and improve our services. Where cookies or similar technologies are used, these will be limited to what is necessary or based on your consent where required by law.

Lawful Bases for Processing Your Data

We only process your personal data when we have a lawful basis to do so under data protection law. Depending on the context, we rely on the following lawful bases:

Performance of a contract: We process your personal data to provide you with our waste disposal services, to set up and manage your account, to handle bookings, and to communicate with you about the services you receive from us. Without this information, we would not be able to fulfil our contract with you.

Compliance with legal obligations: We process certain data to comply with legal requirements, including tax, accounting, waste management regulations, and other statutory obligations that apply to our business.

Legitimate interests: We may process your data where it is necessary for our legitimate business interests, provided that such interests are not overridden by your rights and freedoms. This includes using your information to improve our services, manage and secure our systems, prevent fraud and misuse, handle customer queries and complaints, and keep appropriate business records.

Consent: In limited situations, we may seek your consent to process your data, for example to send certain types of marketing communications that are not based on our legitimate interest. Where we rely on consent, you have the right to withdraw it at any time.

How We Use Your Personal Data

We use your personal data for the following purposes:

To provide waste disposal and related services, including arranging collections, managing bookings, and carrying out on-site work.

To manage our relationship with you, including communications about your account, service updates, customer support and complaint resolution.

To issue quotes, invoices, receipts and payment reminders, and to process payments for our services.

To comply with legal and regulatory requirements, including financial record keeping and waste disposal reporting obligations where applicable.

To improve our services, ensure safety, maintain internal records, and monitor service quality within the Hammersmith area.

To send you service-related notices and, where permitted, carefully selected information about similar services we believe may be of interest to you. You can object to direct marketing at any time.

Data Sharing and Processors

We do not sell your personal data. We may share your personal data with carefully selected third parties where necessary for the purposes described in this Privacy Policy, and only to the extent required. These third parties act as data processors or, in some cases, as separate controllers.

Data processors: We may use external service providers to support our operations, for example:

Payment processing providers that handle card or bank payments securely on our behalf.

IT and hosting providers that supply and maintain our business systems, website and data storage solutions.

Customer service and communication tools that help us manage enquiries, bookings and service updates.

Professional advisers such as accountants or legal advisers who assist us with our legal and regulatory obligations.

Where we engage processors, they are contractually required to use your personal data only as instructed by us, to keep it secure, and to comply with data protection law.

Other disclosures: We may share your data with insurers, regulators, law enforcement bodies or other authorities where legally required or where it is necessary to protect our rights, the rights of our customers or the safety of our staff.

Data Retention

We keep your personal data only for as long as necessary to fulfil the purposes for which it was collected, including to meet legal, accounting or reporting requirements.

Customer and contract data: Information relating to the services you receive, including invoices, payment records and basic contact details, is typically retained for at least six years after the end of the relevant financial year, to comply with tax and accounting obligations.

Enquiry data: If you request a quote or contact us without entering into a contract, we may retain your information for a reasonable period so we can respond to your enquiry and follow up as appropriate. This will usually not exceed two years unless a longer period is justified by our business needs or legal obligations.

Technical and website usage data: Technical logs and analytics data are kept for the periods necessary for security, troubleshooting and improvement of our services, after which they are anonymised or deleted.

When we no longer need your personal data, we will delete or anonymise it in a secure manner.

Your Data Protection Rights

Under data protection law, you have a number of rights in relation to your personal data. These rights apply to all Waste Disposal Hammersmith customers in our area, subject to certain legal conditions and exemptions.

Right of access: You have the right to request confirmation of whether we process your personal data and to receive a copy of that data, together with information about how we use it.

Right to rectification: You can ask us to correct or update any inaccurate or incomplete personal data we hold about you.

Right to erasure: In certain circumstances, you can request that we delete your personal data, for example when it is no longer needed for the purposes for which it was collected, or where you withdraw consent and there is no other legal basis for processing.

Right to restriction of processing: You may ask us to restrict the processing of your personal data in certain situations, such as while we are verifying its accuracy or handling an objection.

Right to data portability: Where processing is based on consent or contract and carried out by automated means, you may have the right to receive your personal data in a commonly used, machine readable format and to request that it is transmitted to another controller where technically feasible.

Right to object: You have the right to object to processing based on our legitimate interests, including profiling based on those interests. You also have the right to object at any time to the processing of your personal data for direct marketing purposes.

Rights related to automated decision-making: We do not carry out automated decision-making that produces legal or similarly significant effects on you without human involvement.

If you wish to exercise any of these rights, or have questions about how we handle your data, you can contact us using the contact details provided via our usual communication channels. We may need to verify your identity before responding to your request.

Security of Your Personal Data

We take appropriate technical and organisational measures to protect your personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure or access. These measures include access controls, staff training, secure storage and regular review of our data protection practices.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, legal requirements or data protection practices. Any changes will take effect when the updated policy is made available. Where appropriate, we will notify you of significant changes through our normal communication channels.